As legacy market growth stalls, the world’s largest carmaker is quietly placing a massive hedge with the poster child of rapid development, India. As reported by Nikkei Asia, Toyota Motor Corporation has formally committed roughly $1.9 billion (300 billion yen) to establish three new vehicle assembly plants in Maharashtra, India. This is a calculated investment in one of the world’s fastest-growing economies and a rising export hub. Toyota is tapping India to be its export hub for the Middle East, Africa, and South Asia.
Toyota
Toyota in IndiaHistorically, Toyota’s relationship with the Indian market has been notoriously turbulent. Just six years ago, in 2020, executives effectively halted local expansion, citing a highly punitive taxation regime th …
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Author: Yash Bajaj





