You Can Thank Hyundai For The Rivian Name

Over the past five years, Rivian has gone from a promising EV startup to a household name in the EV space, one that has successfully carved a path for itself as the leading manufacturer of electric adventure vehicles (even though it is obviously more than that).But did you know that the Rivian name may have never happened had it not been for Hyundai? It’s one of those random automotive naming stories, like Porsche having to rename its 901 sports car to 911 after Peugeot objected, or Tesla having to rename its Model E sedan to Model 3 because Ford already had naming rights.From Mainstream Motors To Avera Automotive

Avera Automotive/Rivian

Founder …