Subaru has been in a slump lately, but it appears the worst of it may be over. After engineering a pretty big shift in its assembly strategy last year, it looked like Subaru had lost its grip on two wildly different groups of buyers: WRX and Outback fans. Well, followers of the flat engine can rest a little easier, because Subaru has apparently stopped the bleeding.
It’s a little early to say for certain, but April seemed like the brand’s inflection point. For the first time since temporarily axing the base model WRX for 2025, Subaru regained traction with its sport compact, with sales jumping 50% from a year ago. That trend continued in May. On paper, in fact, last month looked even more i …
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Author: Byron Hurd
