Spin-Offs and RevivalsMotoring history is littered with stories of names and models being revived or spun off into their own independent brands. A key example is the Mini, which was called the Morris Mini-Minor when it was still under the British Leyland umbrella in the ’60s. Upon its sale to BMW, the Germans turned it into a standalone brand with different iterations of the Mini model, which exists to this day and just celebrated a milestone in the U.S.The same type of thinking is underway with another iconic British model, the Freelander. It used to occupy the most affordable price point in the JLR lineup but was eventually discontinued. Announced last year, JLR is partner …
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Author: Pablo Salapantan





