Say what you want about Gen Z, but this youthful cohort has pretty good taste in cars, at least according to classic car insurer Hagerty. The company has been digging through its insurance quote data to find generational trends, this time looking at cars that were disproportionately popular among Gen Z (here defined as people born between 1997 and 2012). Gen Z represents the next generation of collector-car buyers, so this provides a bit of insight into where the future of the hobby might go.
What Hagerty found is that Gen Z has similar tastes to Millennials—specifically, in its preference for Japanese cars. That makes sense, as both generations came of age when the Japanese auto industry was at the height of its powe …
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Author: Stephen Edelstein
