Purist be Damned? The family that owned Alpina for decades sold the brand to BMWback in 2022. The Bovensiepen family cited tightening emissions regulations and heightened competition from EVs for turning in the towel. The legacy they leave behind will be continued by the very brand they supported and tuned for decades, but maybe the news will be bittersweet for long-time fans.Put simply, Alpina couldn’t see past what it had already done, but BMW thought differently. With the help of the former chief design officer at Polestar, Maximilian Missoni, the Bavarian automaker will bring Alpina to new heights today.
BMW
The New Alpina Recently, the Alpina brand made one of its biggest splashes since it was acquired by B …
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Author: Earl Lee
